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Brendan is by far the only “full blown marketing” professional I have seen in over 20 years of experience.
Micaela Giuhat
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Do you need insights into the latest marketing best practises? Are you struggling to build out a better plan? Let me share some templates, tools and other resources.
Brendan is the best marketeer that I know “period”. Almost all that I have learned about marketing came from him.
Roy Pereira
Your B2B marketing team
Zinc Marketing helps B2B technology companies focus their marketing for better ROI. We build strategies, develop content and create demand so you can deliver results.
The Blog
Build your expertise by reading some posts on how to make your marketing better and deliver results.
How marketing earns a seat at the revenue table
Marketing leaders increasingly want—and deserve—a seat at the revenue table. Not as the team that supports sales with collateral but as strategic partners who…
Continue Reading How marketing earns a seat at the revenue table
Stop running cold campaigns: Use awareness to drive demand
B2B marketers are under increasing pressure to deliver results, which amounts to filling the pipeline with high-quality prospects as quickly as possible in most…
Continue Reading Stop running cold campaigns: Use awareness to drive demand
Zinc Marketing turns three
Generally speaking, about 40% of new businesses fail in the first three years. Having reached the three-year mark, that doesn’t surprise me. Owning and…